Signed Flore | The story

The story behind Signé Flore

Signed Flore, Signed Flore… What does “Flore” really represent?

According to Larousse, Flora means:
“The set of plant species native or subspontaneous in a given region, a given environment.”

It is this definition that inspired the brand name.

One of the founders grew up in the 1990s, far from the city, in the countryside. Surrounded by lush nature, she remembers the vibrant greenery and simple beauty that the earth generously offers. At the age of 9, she moved to the city, a shock, a contrast that marked her forever. Since that moment, she has never found the feeling of happiness, serenity, and peace she felt in the heart of nature.

Flore has become a symbol of natural beauty, harmony, and uniqueness for her. Passionate about the world of beauty, she has trained in several specialties. At a very young age, she was fascinated by makeup and, following YouTube tutorials, she had fun recreating looks for her loved ones, her sisters, her friends, and even her husband! As the pandemic approached, a new passion was born: false nails. With the same determination, she learned how to apply nails through videos, thus expanding her expertise.

Always searching for the perfect accessory, she wanted to share pieces that would highlight women and men, like the sun illuminating flowers. Each person, according to her, is an exceptional, unique flower. Whether it's a ring, a bracelet, a necklace, or a chain bracelet, each accessory is designed to reveal the identity of the wearer, bringing a special sparkle that puts a smile back on their face.